Website Modernization

Stop Fighting
Your Website

Whether you need a custom theme and SEO overhaul on your current platform or a full conversion to a self-hosted site you own outright — we modernize WordPress, Squarespace, Wix, Shopify, and more. Fast, accessible, and built to grow with you.

The Problem

Your Website Is Costing You More Than You Think

Between hosting fees, plugin licenses, security updates, and paying a developer for every small change — your “affordable” website isn't so affordable anymore.

3+ sec
Average load time on legacy platforms

53% of visitors leave if your site takes more than 3 seconds to load.

$80–$660
Monthly platform & plugin costs

Hosting, plugin licenses, security monitoring, and premium features add up fast.

95%
Of WordPress hacks are preventable

Outdated plugins and themes are the #1 attack vector. No plugins, no problem.

0%
Code ownership on hosted platforms

Squarespace, Wix, and Webflow own your site. You rent access to your own content.

Two Options

Upgrade in Place or Go Self-Hosted

Not every site needs a full rebuild. We'll look at your site and recommend the path that gets you the best result for your budget.

Optimize in Place

From $1K

Stay on your current platform. We upgrade the design, SEO, content, performance, and accessibility — so your site looks and works like it was built yesterday.

Best when

  • Your platform works — it just needs a refresh
  • You want a new theme, better SEO, or faster loads
  • You're on Shopify and want to keep your store
  • Budget is tight but the site needs visible improvement
  • Your team already knows the platform

What you get

Custom theme, SEO foundation, content improvements, performance optimization, WCAG 2.1 AA accessibility — all on your existing platform.

Full Ownership

Self-Hosted Conversion

From $2K

Move off your current platform entirely. We build you a modern, self-hosted website with a CMS dashboard — you own the code, the data, and pay zero platform fees.

Best when

  • Your platform is the bottleneck — slow, limited, or expensive
  • You want to stop paying monthly platform and plugin fees
  • You're locked into a platform that makes leaving hard
  • You want full ownership of your code and data
  • You need functionality your platform can't handle

What you get

Modern website, CMS dashboard (edit pages, media, menus, SEO yourself), full data migration, WCAG 2.1 AA accessibility, zero ongoing platform fees.

Not sure which is right for you? Send us your URL and we'll recommend the best path in a free proposal.

Any Platform

We Work With Any Website

WordPress, Squarespace, Wix, Webflow, Shopify, custom HTML — it doesn't matter what your site runs on today. We optimize it or convert it, preserve your SEO, and make it better.

WordPress

Plugins, updates, security patches — we migrate your content, forms, and functionality to a site you actually own.

Slow, plugin-heavy, constant updates

Squarespace

Beautiful templates, but limited customization and expensive add-ons. We keep your design and remove the platform tax.

Limited export, platform fees, no code ownership

Wix

Easy to start, hard to leave. We extract your content and build something faster, cheaper to run, and fully yours.

Slow performance, locked-in, app subscriptions

Webflow

Great design tools, but CMS limits and hosting lock-in hold you back. We keep your design language and free the data.

CMS item limits, hosting lock-in, expensive at scale

Shopify

We keep Shopify for your store and build a custom frontend for everything else — content pages, blog, and branding.

Limited content pages, theme restrictions

Custom / Static HTML

Hand-coded sites that need a developer for every change. We add a CMS dashboard so you can manage it yourself.

No CMS, developer needed for every update
What You Get

Every Engagement Includes

Whether we optimize your site in place or convert it to a self-hosted platform — these are standard in every project.

Performance

  • 90+ Lighthouse performance score
  • Optimized images and assets
  • Fast load times on mobile and desktop
  • Core Web Vitals passing
  • Clean, efficient code
  • CDN and caching configured

SEO & Accessibility

  • Meta titles and descriptions on every page
  • Structured data (JSON-LD) for rich search results
  • Sitemap submitted to Google Search Console
  • WCAG 2.1 AA accessibility compliance
  • Keyboard and screen reader support
  • Proper heading hierarchy and semantic HTML

Design & UX

  • Modern, professional design matching your brand
  • Mobile-first responsive layout
  • Clear navigation and user flow
  • Compelling calls to action
  • Consistent typography and color system
  • Trust signals — testimonials, reviews, credentials
Self-Hosted Bonus

Your Own CMS Dashboard

Choose the self-hosted conversion path and you get a clean, intuitive dashboard to manage everything yourself. If you've used WordPress or Squarespace before — you'll feel right at home.

Page Editor

Edit any page with a rich text editor. Add images, videos, tables, and links — no code needed.

Media Library

Upload, organize, and manage your images, documents, and videos with drag-and-drop.

Menu Management

Update your navigation menus with drag-and-drop reordering. Add pages, links, and dropdowns.

SEO Controls

Set meta titles, descriptions, and OG images per page. Preview how your pages appear in Google.

Form Submissions

View, search, and export form submissions. Get email notifications when new submissions come in.

Site Settings

Update your logo, contact info, social links, and site-wide settings from one place.

How It Works

From Your Current Site to Modern in Weeks

Your current site stays live the entire time. We only switch when the new one is tested and approved. Zero downtime. Zero stress.

01

Analyze

2–3 days

We audit your current site — content, functionality, integrations, SEO data, and third-party services. You get a clear picture of what you have and what needs to migrate.

02

Plan

1–2 days

We map every page, form, integration, and URL to the new site. You approve the plan before we write a line of code. No surprises.

03

Build

1–6 weeks

We build your new site and CMS dashboard. AI handles content migration and page generation — our engineers handle design matching, custom features, and quality.

04

Migrate

2–5 days

Content, media, form submissions, customer data, orders — everything moves over. We verify every page, every image, every URL.

05

Launch

1–2 days

Your old site stays live until the new one is tested and approved. We handle DNS, redirects, and SEO verification. Zero downtime cutover.

Pricing

Simple, Transparent Pricing

One-time investment. Pick the path that fits your needs and budget.

Stay on your current platform. We improve the design, SEO, performance, and accessibility.

SEO Foundation

Any site
$1K–$3K
3–5 days

Your site stays as-is. We set up the SEO foundation so search engines can find you.

  • Meta titles & descriptions
  • Structured data (JSON-LD)
  • Sitemap + Search Console
  • Image alt text
  • Accessibility quick fixes
  • Analytics setup
Start Here
Most Popular

Theme + SEO

Any platform
$4K–$10K
2–3 weeks

New theme or custom design refresh on your current platform, plus full SEO and accessibility setup.

  • Everything in SEO Foundation
  • Modern theme or design refresh
  • Mobile experience overhaul
  • WCAG 2.1 AA accessibility
  • Performance optimization
  • Content improvements
Most Popular

Full Optimization

Complex sites
$12K–$30K
4–8 weeks

Complete overhaul on your current platform — custom theme, SEO, content, performance, UX, and accessibility.

  • Everything in Theme + SEO
  • Fully custom theme build
  • Content strategy & rewriting
  • UX and conversion optimization
  • Advanced integrations
  • Ongoing support setup
Let's Talk

Need both paths?

Some sites benefit from optimizing now and converting later. We can scope a phased approach.

Contact Us
The Math

What You're Paying Now vs. After

Most businesses save $960–$7,900 per year in recurring costs alone. The site pays for itself.

Category
Before
After
Hosting / platform fee
$16–$200/mo
$0–$20/mo
Plugin / app licenses
$50–$500/mo
$0
Security monitoring
$10–$30/mo
$0
Platform transaction fees
0–3%
0%
Developer for content changes
$50–$200/update
$0
Monthly Total
$80–$930/mo
$0–$20/mo

Accessible to Everyone — By Default

Every site we build meets WCAG 2.1 AA accessibility standards. That means keyboard navigation, screen reader support, proper color contrast, descriptive alt text, and semantic HTML — built in from the start, not bolted on after.

13% of the population has a disability. Accessibility isn't just the right thing to do — it's good business. Accessible sites rank better in search, reach more customers, and reduce legal risk.

Get Started

Ready to Modernize Your Website?

Send us your website URL and we'll put together a free proposal — what we'd improve, what it costs, and what you'd save. No obligation. No sales pressure.

We'll respond within one business day. No spam. No sales pressure.